Three key points to decide the life and death of intelligent hardware
2015, the addition of a smart hardware army, the smart hardware has evolved into a huge air outlet, large and small companies are trying to seize the initiative, such as Baidu, Google, millet, 360 and other large companies have to do a sound color, more small companies are also exploring the way forward, but the success of the venture on the road has failed, so small make up three key points of life and death of intelligent hardware:
A product, creative, hit the pain point
What is a good product? First of all, to be creative, creativity is the most critical element of the product. Especially in today's advocating the original, the pursuit of personality, pay attention to the experience of the trend, if your product is not creative, it is difficult to impress consumers.
This creativity can be attributed to two aspects of the elements:
One is the appearance of fashion, it seems to be creative, people tend to be aesthetic animals, the first feeling is decided on this product like or not. For example, before the call is usually done by the phone, but now there are smart bracelet, smart rings, smart glasses and other wearable products can complete the task, but the appearance is more attractive, but also make people feel more convenient.
Second, from the internal use look creative, create an unprecedented, but also has the practical uses of products, such as the current is named time raise public participation in gardening intelligent hardware "flower white, many young people like raise some flowers and grass, but always keep not good, for the pain points and white flowers appear. This can be called the creation of a precedent, with the actual purpose of the creative.
A creative product, like a horse, can quickly capture the user mind, become leaders in the market segmentation, are more likely to win in the intelligent hardware this game. This paper is provided by Shaanxi Electric Communication Technology Co., ltd.. For more information, please visit: http://www.uetx.cc/